Video production and short-form content: Reels, TikTok, Shorts, YouTube

What does video and short-form content production include?

Video and short-form content production covers the script, shot list, filming or client footage, editing, captions, music, thumbnails and platform-ready versions for Instagram Reels, TikTok, YouTube Shorts, Facebook and YouTube, as well as product, explainer and website videos. The goal is not a beautiful film nobody watches; it is video that stops the scroll, explains the offer and moves people toward an inquiry or purchase.

Yore Solutions produces video remotely for companies in the United States and Europe. We build repeatable formats so your team can record with a phone using our shot list, we handle scripting, editing and distribution, and where useful we add AI-assisted production: voice-over, avatars, B-roll and translations. Behind it is a team with 15+ years of experience in marketing, e-commerce and content, so every video has a place in a funnel, not just a place on a feed.

Who our video service is for

Reels, TikTok and Shorts: short-form video that gets watched

Short-form video is the format platforms push hardest and the one that reaches people beyond your followers. What works is a hook in the first two seconds, one idea per video, captions for sound-off viewing, and a clear next step. Not every company needs a film studio: useful material comes from projects, products, processes, customer questions, behind-the-scenes work, tips, comparisons and short expert statements.

We build a library of repeatable formats for your brand, write scripts and hooks, select footage, edit, add captions and music, and deliver versions sized for Reels, TikTok, Shorts and Facebook. One recording session typically yields several weeks of content.

Product, explainer and website videos

• Product videos for product pages, marketplaces and ads: features in use, scale, materials, variants.
• Explainer videos that describe a service or software in 60 to 90 seconds, for the homepage, sales decks and onboarding.
• Testimonial and case-study videos recorded remotely with customers, edited into long and short versions.
• Screen recordings and demos for SaaS, with voice-over and on-screen callouts.

Videos are delivered with thumbnails, transcripts and VideoObject schema recommendations, so they help your SEO and AI search visibility as well as your social reach.

YouTube: long-form content that keeps working

Unlike a feed post, a YouTube video keeps getting found for months. We plan channels around the questions your customers search for, script and structure episodes, optimize titles, descriptions, chapters and tags, and cut every long video into Shorts and social clips. YouTube is also one of the sources Google AI Overviews cite most often for how-to queries.

AI-assisted video production

We use AI where it lowers cost without lowering trust: AI voice-over and dubbing for multilingual versions, avatar presenters for internal or instructional content, generated B-roll and backgrounds, automatic captioning and first-cut editing. We do not use AI to fake customers, reviews or results, and every AI-assisted asset is disclosed to you and, where required, to the audience.

How filming works with a remote team

For US clients we work in one of three ways: your team records with a phone or camera using our shot list and guidelines, with remote direction if needed; we arrange a local videographer or UGC creator in your area; or we produce from existing footage, product photos, screen recordings and stock. In every case scripting, editing, captions and distribution are ours.

How much does video production cost?

The cost depends on the number and length of videos, whether filming is done by your team, a local crew or from existing material, the editing complexity and the number of platform versions. A monthly short-form package for social media is a different scope than a scripted explainer with motion graphics. After a short brief we propose a fixed scope and price, per project or per month.

What our video service includes

• Format and content strategy: which videos, for which audience, at which stage of the funnel.
• Scripts, hooks and shot lists: ready for your team or a local crew.
• Filming coordination: remote direction, local videographers or creators where needed.
• Editing: cuts, captions, music, graphics, thumbnails and platform-ready versions.
• Distribution: publishing on Reels, TikTok, Shorts, YouTube, LinkedIn and your website, with SEO-optimized descriptions.
• Measurement: views, watch time, clicks, inquiries and sales attributed to video.

How we work

Why produce video with Yore Solutions?

• Video with a job to do. Every video is tied to a funnel stage: reach, trust, conversion or retention.
• Built for phones and platforms. Vertical, captioned, hook-first, sized and titled for each channel.
• 15+ years of marketing and e-commerce experience, so product and service videos are made by people who understand how they sell.
• Repeatable formats that let your team record consistently without a studio.
• One team with social, ads, SEO and web, so the best videos become ad creative, product-page content and YouTube assets.
• You own the assets: raw footage, project files and finished videos.